These are the principles that emerged from research I did on my leadership style.

Below are a collection of core ideas and themes I’ve coached to over the years. Some are wrapped in homemade names and acronyms like MBS. When I built this site in early 2024, I reached out to dozens of former teammates and asked what it was actually like to work with me. These are themes kept coming back. They aren’t redundant but they’re very adjacent themes.

I don’t expect them to stay frozen in time. Notably I don’t like how I originally wrote some of them (I am in a lifelong fight with not speaking in business jargon). So as I grow, these principles might evolve a little. That’s ok. Change is good. :)

Each principle here has a lot of stories behind it, and when it hits me I include the names of people and books that have helped me learn the lesson along the way.

If anything here hits home, double-click to dig in. Or better yet, let’s talk. I never pass up a good chat about leadership.

joe meersman joe meersman

Maintain A No Drama Policy

Engaging directly with someone is not just about respect; it's the cornerstone of effective communication and trust, far more valuable than gossip

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API - Assume Positive Intent

In any interaction, assuming positive intent is the bridge that connects misunderstanding to meaningful connection

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Ronnie Battista Ronnie Battista

Polish Your Diamonds

Investing in those with untapped potential is like polishing diamonds in the rough; you uncover brilliance others might overlook.

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joe meersman joe meersman

Be the lighthouse, not the light*

As a leader, your role is to illuminate your team's success, keeping the spotlight on their accomplishments, not your contributions.

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Orbit that Hairball*

The best leaders blend unwavering commitment to the company's mission and values with a drive to push it into new, uncharted territories.

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